Celebrate Earth Day Every Day 2022

  • 6 Min Read
Astro Loyalty has helped thousands of neighborhood pet shops in the USA and Canada vanquish their paper card loyalty programs and replace them with digital ones. Since the birth of Astro, over one hundred pet brands have officially launched shop local programs on our platform.

We’ve helped a growing list of national and international pet supply brands retire their antiquated paper card programs entirely. Thus, removing the need to print the millions of paper cards that used to be necessary to publish these nationwide programs.

On the other end of the spectrum, we’ve helped numerous local pet supply brands launch new loyalty programs. Since no paper is required, publication of these reward programs is now attainable to all brands, no matter how small.

Astro provides our partners with economic and environmental ways to issue rewards to their loyal customers. Astro Loyalty is exceptionally proud of our ongoing accomplishments. We hope that one day every local pet store and its brand partners will adopt our intuitive and customizable digital loyalty platform.

Together we reward pet owners for their ongoing loyalty to their neighborhood shops. As our partnerships blossom, we will see our communities and pets grow healthier and more robust.

We would love to take this opportunity to show some love to some of our brand partners who have special Earth Day Offers available for the whole month of April!

Astro Offer Pairings_Earth Day


Jiminys Offer 1Jiminys Offer 2

Did you know Jiminy’s has an ‘eco-calculator‘ on their website? Wondering what an ‘eco-calculator’ is? Let’s have Jiminy’s explain it to us…
According to a UCLA Study, dogs and cats are responsible for 25 to 30% of the environmental impact of meat consumption in the US.
“We looked at this and concluded that we need a change. So, at Jiminy’s, we replace traditional animal protein with insect protein. Sustainability is what we’re running towards (we try not to drive when we can use foot power). Our insect protein uses exponentially less land, emits almost no greenhouse gases, and requires less water.”   “We thought it might be fun if we gave you a chance to see how much land, water, and greenhouse gas you can save by switching your dog to Jiminy’s. Our Eco-Calculator takes into account the size of your dog, how much you feed them along with what you feed, and then calculates how much you will save in a single year by making the switch to Jiminy’s!!”  

Northwest Naturals

NWN Offer EarthNorthwest Naturals is a company that respects the earth, and nature and has a vision for the future.
  • Northwest Naturals is accredited for sustainable business operations by the Pet Sustainability Coalition.
  • NWN is a “Green Fleet Pioneer”(GFP). This is a special designation to recognize the efforts we make in helping reduce greenhouse gas (GHG) emissions in the transportation sector and diversify the fuel pool in California and Oregon to reduce petroleum dependency.
  • NWN compact and recycle approximately 36.5 tons of materials (73,000 lbs./month or 876,000 lbs. recycled/year) via their Recycling Program.
  • NWN has several Energy Efficiency Programs such as solar.


Annamaet Earth OfferAnnamaet is dedicated to a more sustainable future and the well-being of our environment. Our commitment to sustainability includes not only our new packaging but what’s inside the bag as well. Annamaet now uses sustainable packaging, made with Bio-Flex™ materials that are specifically engineered to biodegrade in landfills. During this process, green, renewable, and sustainable energy is created. Annamaet is also a part of the Pet Sustainability Coalition.

  Annamaet’s sustainable philosophy shows through our partnership with the Marine Stewardship Council, the Gold Standard for marine sustainability, to guarantee the use of certified sustainable fish sources in our formulas that are traceable back to the boat they were caught on. Annamaet utilizes other sustainable ingredients as well, including solver carp and line-caught Alaskan cod (which are featured in their Astro Offer this month).  

Nature’s Logic

Natures Logic Earth OfferNature’s Logic is a founding sponsor of Free the Ocean, a website dedicated to removing plastic from our oceans. All of their Distinction bags are certified plastic neutral. They are also Champion Level Members of the Pet Sustainability Coalition.

Through their Clean Food, Clean Energy program, for every pound of food they sell, they buy 1 kWh of renewable energy to help power the future. Their headquarters is powered by 100% renewable electricity and so is the manufacturing of all of their bags and kibble.

Nature’s Logic received top ratings across four critical United Nationals Sustainable Development Goals (SDG) — #7 Affordable and Clean Energy, #8 Decent Work and Economic Growth, #13 Climate Action, and #14 Life Below Water. 

“We are a brand on a mission to apply the logic of nature to everything we touch. So how are we doing? We’re doing well, AND not well enough! We’re helping lead the industry in sustainability – offering the first 100% all-natural food (with NO synthetics), creating renewable energy with every pound you feed” -David Yaskulka, CEO

  And that’s just the tip of the iceberg, click here to find out more about their sustainability practices.

Earthborn Holistic / Unrefined / Venture

Earthborn Earth OfferEarthborn Holistic cares not only about the nutritional needs of your dog, but also about the environment and the earth we inhabit.
“Our goal is to produce delicious food for your dog and to create awareness about our environment, too.”
Earthborn’s pet food & treat bags are 100% recyclable through the Earthborn ‘ReBorn‘ Program and TerraCycle®, an innovative recycling and upcycling company. Earthborn’s ‘UPCs for Trees‘ has planted 960,365 trees in countries like Kenya, Senegal, and Uganda. Created 278 forest gardens and nearly 40,000 metric tons of carbon were sequestered. And helped 2,222 people onto the pathway out of hunger and poverty. Finally, Earthborn’s PlantBag® is BPA-Free and contains more than 40% plant-based plastic, made from renewable and sustainable Brazilian sugarcane ethanol.  

Additional Eco-Friendly Astro Brand Partners

Blog_Celebrate Earth Day Earth Brands-1We are pleased to say that Jiminy’s, Northwest Naturals, Annamaet, Nature’s Logic, and Earthborn Holistic are just the tip of the iceberg when it comes to eco-conscious brands on Astro. Check out just some of our other sustainable brand partners and what they are doing to help the environment every day of the year. And yes, there are even more sustainable brands on Astro doing their part to go green and save the planet!

The Un-Losable Loyalty Card: The Astro Mobile App

BLOG_Earth Day my dog ate it...
The Astro Loyalty Mobile App is a Free tool available to all Astro Members.

Neighborhood Pet Shops are able to customize their store’s Mobile App with their own logo and color pallet.

Astro Pet Owners are able to log in to their Neighborhood Shop’s Mobile App and access their loyalty information.

This is un-losable loyalty at its finest! No more paper punch cards that disintegrate in your wallet or get left who-knows-where. Finally, no more losing out on your earned rewards or missing out on hot Offers!

Pet Owners, sign up at your LOCAL pet shop today and go paper-free when it comes to your ‘shop-local loyalty’!

About The Author

Katherine Carbonaro Kat lives in a spooky house surrounded by farmland in Hillsborough, NC, and couldn't be happier! Her two beloved cats, MeNow and Mr. Bumbles were both bottle-fed and raised by her. Huxley, her faithful companion, is estimated to be around 16 years old but still enjoys his daily mile-long walks and occasional hikes, a testament to the power of proper nutrition. Long live Neighborhood Pet!