Fresh News | June / July 2021

  • 4 Min Read
We have a new Astro Brand of the Week! One new brand joins Astro. Two new Frequent Buyer programs are now live. There’s a new Neighborhood Blog Article to share and a Marketing Guide for the 4th of July. New Astro Offers for July and August are published.

This Edition Includes:


Astro Loyalty is Getting Ready for Superzoo!

  Superzoo Facebook v1 gif We are so stoked to be able to attend a trade show this year! We’ve missed seeing you guys. This year we are celebrating our reunion with new swag!   Superzoo 2021 MapVisit us at Booth 2181 and add our latest and greatest trucker hat and koozie to your Astro collection.   And since a koozie is nothing without something to stuff inside it, we’ll have some ice-cold beverages for you to enjoy as well.   While you are visiting we would love to show you some of the latest projects we have been working on. Our Marketing Suite is better than ever, Astro Offers continues to break records for our retailers and partners every month, and we have more Frequent Buyer programs than I can sit and count in an afternoon.    

Fourth of July Offers, Astro Blog to Share, and Marketing Materials

  Help your pet declare their independence from fear & anxiety As fun as the 4th of July is for us, we all know that many pets have a hard time with our sounds of celebration. During this season pet owners count on their neighborhood pet shops for help.   Several of our brand partners stepped up this holiday to offer extra special Astro Offers for pet owners seeking a safe and natural solution for anxiety.   Astro Offer Pairings Fourth of July

Fourth of July Offers

Astro Blog: Tips for Keeping Your Pet Safe and Calm this Fourth of July

Astro Blog - Tips for Keeping Your Pet Safe and Calm this Fourth of JulyTo accompany these Offers we have added an article to our Astro Blog. This article contains several tips that pet owners can employ to help make sure their pets are safe and calm come the 4th, as well as information about the natural calming benefits of CBD.   You are welcome to share this article with your customers via Astro Campaigns or on your Social Media. Feel free to include your own advice and mention any other products that you carry that would help them and their pets stay safe while celebrating!  
Keeping our pets safe is a full-time job, and we have to work overtime on the Fourth of July. To make this day fun and relaxed for everyone, keep your pets inside, give them lots of love, and try out a CBD supplement to keep them calm and happy!
Click to read the full article.

Fourth of July Marketing Materials

For those of you utilizing our Astro Marketing Suite, there are now 3 brand new Templates in your Template Library. Two of them are located under both Featured and Holiday, while one is located under Holiday. These templates include spots for you to attach your related Astro Offers, a link to our blog article, and additional helpful tips.   We have also added several new Holiday images to your Astro Image Library, under Astro Media > Lifestyle > Holiday. These images can be shared directly to your Facebook and Instagram accounts via Astro Social or added to your own custom multi-media template.      

Astro Brand of the Week: Earth Rated

  Astro Brand of the Week Earth RatedEarth Rated recently joined Astro Loyalty and has launched their first-ever Astro Offer – starting this July!   To accompany this launch we have put together a special Astro Blog article that you are welcome to share with your customers. This article contains fun facts about Earth Rated along with details about their upcoming Astro Offer.   While writing up this article I was moved to learn about the charitable works that Earth Rated is involved in and make sure to give them a proper mention in our blog article. It’s a quick read, check it out!

Click for the full Brand of the Week Article

Earth Rated Astro Offer Details

Click for Earth Rated Offer Details


Portland Pet Food Company joins Astro Loyalty and Launches their First Frequent Buyer Program

  We are so thrilled to have Portland Pet Food Company on Astro! I’m watching their About Us video right now and it has me choked up and cheering! No spoilers, you should watch it!  
  Their website includes a Resource section full of educational blog articles and nutrition info relative to their foods. They even have a Store Locator to help pet owners find your business.   Astro Retailers located in the USA can now enroll in their brand new Shop Local Frequent Buyer Program for their line of healthy treats. This gives pet owners a way to save some serious cash while committing to treating their pets exceptionally well.  
Portland Pet Food FB

Portland Pet Food Company | Official Frequent Buyer – Buy 10 Get 1 Free

  Portland Pet Food Company Frequent Buyer Program Buy 10 Get 1 Free. The program includes Dog Treats. Items are categorized according to type, Customers must fulfill the entire promotion at a single store or chain, and have 12 months to complete their cards. An E-mail address is required upon redemption. Only available in the USA.  

Tucker’s Launches a NEW Frequent Buyer Program for their Freeze-Dried Formulas

  Tuckers freeze driedTucker’s has been an Astro Partner since 2016. This makes them a member of the Astro OG club!   They are huge supporters of shopping locally and supporting small businesses. On their website, pet owners can use their  Store Locator to find your shop.   Their newly added Freeze-Dried Formulas make feeding a raw food diet even easier for pet parents.   Their website includes tips for converting a pet to a raw food diet and suggestions for feeding their formulas.  
Tucker’s is a home-spun family business started in the summer of 2009 with a goal to make raw easy for pets and their people. to learn more about Tucker’s

Tuckers FD FB

Tucker’s Freeze-Dried | OFFICIAL Frequent Buyer | Buy 10 Get 1 Free

  Dog Freeze Dried Frequent Buyer Program. Buy 10 Get 1 Free. Items are classified according to Species and Size. Mixing and matching between formulas within species and size class is permitted. The Free Product will be Equal to or Less than the value of the Least expensive item on the card. Customers must fulfill the entire promotion at one retail location or chain. Only available in the USA at participating neighborhood pet shops.  

Astro Offers: July & August

  July is almost here! If you haven’t already, now is the time to get enrolled and get your Shelf Talkers printed.   July Offers / USA & CA

July Offers: USA & Canada

For our Canadian friends, here’s a flyer containing your July Offers.   CA Offers July

July Offers: Canada

  And guess what! August Offers are published, so if you’re a real go-getter you can start enrolling and planning for the future.  

August Offers / USA & CAAugust Offers: USA & Canada

About The Author

Katherine Carbonaro Kat lives in a spooky house surrounded by farmland in Hillsborough, NC, and couldn't be happier! Her two beloved cats, MeNow and Mr. Bumbles were both bottle-fed and raised by her. Huxley, her faithful companion, is estimated to be around 16 years old but still enjoys his daily mile-long walks and occasional hikes, a testament to the power of proper nutrition. Long live Neighborhood Pet!